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How to build Email List and Why it is essential ?

BySuprabhat
How to Build Profitable Email List

Building an email list should be done from the 1st day of blog. Many of new bloggers ignore this most important step while focusing on driving traffic. I know this is one of the tough task but many pro bloggers get a lot of traffic from their email list only. Today i will tell you how to build an email list for your new blog and maintain it for long.

How to Build Profitable Email List

I had seen their are many bloggers and marketers who build email list very quickly but was not able to maintain it for long run due to some common mistakes. This post will be helpful to you if you had not started building your email or you are having some trouble with your current email list. But before i tell you How to start building list for your blog i want to let you know about some benefits of having an email list.

2 Things You get for Building Email List :

  1. More Traffic
  2. More Income

1. Traffic ->

If you hang around on some pro bloggers blog like ShoutMeloud, NoPassiveIncome you will find that they all have huge email list for their blog. This huge list help them to drive more traffic from emails. If you had build your list perfectly then you will have more chances of having quality targeted traffic. Why i said targeted traffic because these are those readers who had opted to receive your blog updates, so they are more likely to click your blog links every time you update. If you treat your subscriber with more caution then surely you will never face any fear of Google penalty.

2. Income ->

If you will look around you will find that Probloggers always say that “Money is in the List” but why they say it ? and really it is true. But all pro bloggers also say that don’t send promotional offers to your list. Then How they make money ? I will tell you below! Until then read How to Write Post that make money like Harsh Agrawal.

Don’t i will tell you below how they do ? Treat you email list with caution and that’s all.

Do you Know Why you are loosing your Subscribers ?

Even after creating an great email list one can’t maintain it for long due to some of the common mistakes. Suppose you have promised them something else to provide them but you didn’t surely they will hit “unsubscribe” and now you have nothing.

For example :-

You promised this things to your readers due to which they subscribe and later unsubscribed:

  1. You promised them to send only your blog updates, no promotional offers and you respect their privacy.
  2. Then after some days you started sending promotional mails from various merchants sites.
  3. You started sending mails everyday which started annoying them.
  4. Now they got frustrated and hit “unsubscribe”.

 What to do with Subscribers ?

  • Always Respect them.
  • Always stick to your promise.
  • Send them Free gifts thanking them for being a loyal reader.
  • Limit the frequency of emails.

How Pro Bloggers make money from email lists ?

As i said above don’t send promotional mails to your readers especially the direct links avoid them. If you do this surely it will have negative effects.

What to do now if no promotional mails ?

1. Create a blog post that makes money

2. Send an update to your subscribers with the link money making blog post.

If you want to promote it further do it in more professional way by making them understand:

  • How it will useful to them and why you are using it
  • Try to bring a Coupon Code for them, they will love to have some discount on that product.

Things Required to build an Email list

Before you start building email list you need following things to create an profitable email list.

1. Autoresponder :

Autoresponders are nothings but are basically email computing programs. It helps to organize and send emails to subscribers very easily. Here i recommend you to go for some quality autoresponders:

  • MailChimp
  • IninBox
  • Aweber

If you want to make money from affiliate marketing then Aweber and Ininbox are the best to start with. If you just want send email related to your blog update then MailChimp will be the best.

2. Free Gifts :

For building list quickly you need something very needy product such as – Software, Premium tools, E-books etc. The more you offer more subscribers you will get. However you will find some readers are only to grab the free stuff. But still there are chances that you will get some loyal readers.

This is the 13th part of Money Making Blog Series ! now in next part i will tell you How to make your blog popular in 60 days despite being a newbie. If you have any queries related to this post you can ask in comments below.

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27 Comments

    1. Hey Minakshi,

      Ya it is the most crucial part of blogging who want to achieve success and want to develop and authority among readers. I know creating and maintaining an email list is little bit hard but one can do it if taken proper measures.

      Thanks for commenting
      Keep Visiting
      Regards
      Suprabhat recently posted…How to Make Your Blog Popular in 60 daysMy Profile

      Reply

  7. Hi Suprabhat

    You are absolutely right. When I first startedout online I decided to “build my list” later and I know realize what a bad mistake it was. I’ll never know how many sales it lost me – which is probably a good job.

    So I hope everyone will take on board that building a ist is the very first thing to do.

    Joy
    Joy Healey recently posted…Retargeting Advertising – Breaking News StoryMy Profile

    Reply

    1. Hey Joy,

      Even when i started i had also not given much importance on creating list but later as i had grown and learned i found that i am missing somewhere then i found that i had not created the email list.
      Now i had started focusing on it and was successful in creating one.

      Thanks for commenting
      Keep Visiting
      Regards
      Suprabhat recently posted…How to Make Your Blog Popular in 60 daysMy Profile

      Reply

  8. Nice tips Suprabhat!

    Like you pointed out, without a viable opt in email list, Internet marketing quickly becomes incredibly hard and a lot more competitive!

    If one invests the time to become at least semi competent at some form of list building They have just taken a giant step towards learning and hopefully mastering basic online marketing fundamentals!
    Mark recently posted…So How Would You Build A Really Big Mailing List On Just $20 Dollars A Day!Part TwoMy Profile

    Reply

  9. Hello Suprabhat,

    Building an email list is definitely a must if you’re looking to build a long-term business.

    Email list definitely helps to build long-term relationships with your subscribers which in turn means more traffic and revenue, as you pointed out in the article.

    And you have highlighted some good points on what approach should others follow while building an email list. Good job!!

    I hope you have a great day ahead.

    Regards
    Gurwinder Singh
    Gurwinder Singh Bhinder recently posted…What is a Blog: The Beginner’s A-Z Guide to BloggingMy Profile

    Reply

  14. Hey Suprabhat,
    You are right, Most of blogger fail to drive traffic from Mail list because of these points that you describe here.

    Don’t be clever with your readers. Always be honest with your readers because you can achieve your goal only with your readers.

    I really enjoyed with this post.
    Thanks for sharing this post with us

    Regards:
    Areesha Noor!
    Areesha Noor recently posted…Congratulation Messages for GraduationMy Profile

    Reply

  15. Email list collection without using any paid tool is terrible because most of them will don’t have more traffic to generate email list so that may be a prior reason for them to go with paid option. But your article has proven that the method is wrong we can build up by own if we follow the handpicked methods like this and this plays a major part in building the successful business. And this email list building is nearly a top priority for the ecommerce website to drive traffic and orders. I don’t know the tricks to building email list actually, but now I will follow your new tips
    Sathish Arumugam recently posted…TCBI 03: Interview With Erik Emanuelli From NoPassiveIncomeMy Profile

    Reply

  16. A decent enlightening post that you have shared and appreciative your work for sharing the data. I value your endeavors and all the best. Made them request data and might want to try it out. Praise your work and continue sharing your data.

    Reply

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