According to a survey done by TechRepublic in 2018, about 70% of startups have taken into investing in emerging technology. This is not by chance, as building and sustaining a successful startup in the modern world requires that you do things a tad differently. Whether it is in hiring your employees, streamlining customer delivery service, or even communicating, you should make a point to be ahead of your peers in business.
Fortunately, a wide array of technological tools have come in handy to support your business functions and in maintaining business enthusiasm by making natural such processes like hiring, payroll management, manufacturing, customer support, etc. That said, as a startup business owner, you should be in a position to understand how best the technology tools can be implemented in your business if you are to make the most out of them. Let us look at a few things you should have at your fingertips when it comes to success in matters IT and startups.
Tech tips you should know as a startup business owner
Short cuts are costly
Easy come? Easy go! That’s an adage that is as true in other spheres of life as it is in your new business. When it comes to obtaining the tech to adopt in your business, it is worth remembering that cheap is costly. A rule of thumb, therefore, is to spend on business technology that is durable and one that will keep your business running smoothly.
For example, you should acquire only top-grade gadgets for your business. That will guarantee the right service and more so the security of the information about your business. If you opt for cheap solutions, you will likely be attracting other extra costs of regular fixes and safety issues. If you do not have enough budget for quality technical systems, you can explore funding options to help you get the right hardware and software for your startup.
Tip: Avoid pirated tools in your business as you might run into legal issues
Maintain functional business communication
It may look obvious, but one of the ways to keep your business alive and your brand significant is through email communication to your clients. How you handle different communicative needs goes a long way into creating an impression of your business on the recipient. For example, when you are explaining a product to a potential client or pitching an idea to a potential funder through email, you should be aware that you are passing across a message through written communication. It requires that you be meticulous at it and also clear with your message. The beauty is that you can have experts handling the email services on your behalf.
Besides, you should ensure that your business website is fully functional. Remember, this represents the face of your business to the site visitors in a digital era. As such, it is essential to ensure that it communicates the values and mission of your business, besides conveying useful information to the site visitor. That way, you will increase the conversion of site visitors into potential clients.
Hire only qualified IT Experts
Now, it is essential to consider bringing on board the IT expertise to handle matters related to technology for your business. Yes, technology is that important in your startup, plus it comes with its fair share of hurdles. The biggest one you should be wary of is cyber-crime targeted at weak startups. Such imminent threats to the security and privacy of your business may, in the long run, compromise the values of your business and potentially lead you into a loss or even closure!
To fortify the systems, you should hire the best human resource in your IT functions. Better even, you can consider outsourcing IT services from managed service providers to help cut on costs. Outsourcing IT is one of the best ways for startups to get the best of IT services without having to hire full-time employees in-house.
Increase your business accessibility
Having an outstanding business website that markets your business online is not enough. You need to tap into the emerging technology such as smartphones, by making the site user friendly and accessible to your customers. Depending on your business niche, you can make your business available to multiple phone users by creating a suitable mobile app to enhance the customer experience.
Make remote management easy
If you have teams working for your business around the world, you may want to make remote collaboration easy by adopting the right tools. For example, it is necessary to hold meetings weekly to discuss business progress. That’s only possible if you use video conferencing tools such as Skype or Zoom for easy team communication. In fact, you can try to encourage a remote work paradigm to help save on costs.
These are just but a few tips to help you as a startup owner to fine-tune the tech in your venture. You ought to know that technology has presented lots of opportunities to grow your business. So, follow the tips and make good use of tech to help you improve processes and save on costs!